A little over six weeks ago, we took a poll asking if it was totally batshit nuts for Bathomet to apply for C2E2, Chicago's biggest pop culture convention. The reply was overwhelmingly "got for it." So we did. And let me tell you, it went really well. So well, in fact, that I'm trying not to weep in this coffee shop while I type this recap.
Before last weekend, the most soap we'd ever made for a pop-up was 70 bars. For C2E2, we made nearly 300. We came up with new products for the weekend; Michael Meyer Lemon sheet masks, It Rubs the Lotion on Its Skin lotion bars, Lem-Mint Configuration bath bombs, Moaning Myrtle bar soaps, R2D2C(BD)2E2 & Kessel Rum specialty soaps. We expanded our candle, bath bomb and Bath Intentions lines. In short, we busted butts to bring quality puns & bath products to the masses. It paid off.
All weekend, we'd see people stroll by the booth, get the joke, laugh out loud, double back into our booth and end up buying something. We heard more than once that we're geniuses for coming up with the Bathomet pun. We had returning customers, including a woman who was at our very first pop-up ever. A bunch of people brought their kids into the booth to buy a bath bomb or a bar of soap, totally unconcerned that our logo is a goat-headed deity in a bathtub. The crowd reaction was so completely positive, I'm pretty sure I pulled all of my smile muscles.
And oh, the creativity! Whether watching cosplayers stroll by the booth, or taking a quick tour around the show floor, the dedication and craftsmanship on display was outstanding. And the diversity of the crowd was so heartening. All ages, sizes, colors, abilities... Nobody judged. Star-Lord challenged Ronan the Accuser to a dance battle. A union of henchmen held signs advertising discount henching rates. I saw a fully-motoroized Dalek just rolling around Artist Alley not exterminating anyone. In a time when bad news overwhelms, seeing people proudly display their passion and artistry like this was truly recharging.
Best of all, we sold a ton of product. This rules not only because we can now afford to pay our studio rent for a few more months, but also because we get to continue putting great soap in great hands. We got invited to Grand Rapids Comic Con & Spooky Empire. Every new sale or fan or Instagram follower lets us know we're doing the right thing bringing horror & humor to self-care. Like we said to a few customers this weekend - we're like Lush, but for creeps.
So thanks a million to all of our friends & family, Indiegogo backers & return customers, fans of the brand & new followers. We're beyond proud of this little soap company.
As Above, Scrub Below.
Amanda & Margaret